10 services

Paid Ads Management

Accountable Google and Meta campaigns with tracking and creative as first-class deliverables.

Search, RSA, Performance Max, Demand Gen, Advantage+ — with conversion tracking, GA4, pixel/CAPI readiness, negative keyword management, and monthly reporting.

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Platforms we work across

Search · social · video · B2B
  • Google Ads Search & PMax
  • Meta Ads Facebook + IG
  • TikTok Ads Short-form video
  • Microsoft Ads Bing search
  • LinkedIn Ads B2B campaigns
  • YouTube Ads Video campaigns

How agencies use it

Built for resale, not just delivery.

Each offer is scoped so your team can sell the outcome, keep the relationship, and hand production to Murphy without creating a custom operating process every time.

Murphy strategist mapping a paid ads funnel on the office whiteboard
  • Wholesale cost is visible before the call. Agency pricing and suggested retail are published so you can protect margin before you pitch.
  • Scope is attached to every line item. Each service has bullets, a production window, and a clear unit so delivery does not drift.
  • Work moves after onboarding. We sign the agreement first, assign a production lead, then put the first approved task into the queue.

Monthly options

Recurring services

Monthly offers agencies can resell from this category.

Service
Agency cost
Suggested retail
Unit
ETA
Google Ads Bronze Up to $1,500 ad spend Details
$395
$1,000
per month
Ongoing
Google Ads Silver Up to $3,500 ad spend Details
$595
$1,700
per month
Ongoing
Google Ads Gold Up to $6,000 ad spend Details
$895
$3,000
per month
Ongoing
Meta Ads Bronze Pixel / CAPI readiness Details
$395
$1,000
per month
Ongoing
Meta Ads Silver Stronger creative cadence Details
$650
$1,700
per month
Ongoing
Meta Ads Advanced Higher creative throughput Details
$895-995
$2,500-3,500
per month
Ongoing

All services

Paid Ads pricing table

Agency cost, suggested retail, delivery window, and service detail links.

Service
Agency cost
Suggested retail
Unit
ETA
Google Ads Bronze Up to $1,500 ad spend Details
$395
$1,000
per month
Ongoing
Google Ads Silver Up to $3,500 ad spend Details
$595
$1,700
per month
Ongoing
Google Ads Gold Up to $6,000 ad spend Details
$895
$3,000
per month
Ongoing
Custom Google Ads Management Multi-account / multi-region Details
Custom
Custom
custom
Custom
Meta Ads Bronze Pixel / CAPI readiness Details
$395
$1,000
per month
Ongoing
Meta Ads Silver Stronger creative cadence Details
$650
$1,700
per month
Ongoing
Meta Ads Advanced Higher creative throughput Details
$895-995
$2,500-3,500
per month
Ongoing
Custom Meta Ads Management Multi-brand / DTC Details
Custom
Custom
custom
Custom
Meta Creative Add-on 3 ad creative variants Details
$150
$400
per pack
3–5 business days
Display / Performance Creative Add-on Display-ready dimensions Details
$150
$400
per pack
3–5 business days

Frequently asked

Common questions about Paid Ads.

Is ad spend included in the management price?

No. The agency cost covers paid ads management and production work. Media spend is paid directly by the client or agency through Google, Meta, or the relevant ad platform.

Who owns the ad accounts?

Your agency or your client should own the ad accounts, pixels, billing, and business assets. Murphy works inside the account as a production partner, the same white-label model described in our process.

What tracking needs to be ready before ads launch?

At minimum, we need the conversion action, landing page, form or booking path, GA4 or GTM access when relevant, and pixel or CAPI readiness for Meta campaigns. For measurement context, read about tracking ROI when using white-label services.

Do paid ads packages include creative and landing pages?

Core management includes campaign work and reporting. Meta creative packs, display assets, landing pages, and deeper funnel work can be added when the client needs more than account management.